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Showing posts with label TALKING ABOUT SEO. Show all posts
Showing posts with label TALKING ABOUT SEO. Show all posts

6 YouTube SEO Tips You Dont Know

Written By Unknown on Monday, May 7, 2012 | 9:02 PM


We often forget that YouTube is the second largest search engine in the world. Being a site that hosts videos, we tend to miss the fact that a lot of people also use YouTube as a search engine to find what they want and need. These are the people who like to consume content in the form of video and are usually more qualified buyers and subscribers than the visitors from search engines.
A few years back, if you posted a video on YouTube with the relevant keyword in the title, it would rank in the top 10 results easily. But nowadays there are so many videos being uploaded in YouTube that YouTube SEO has become as important as website SEO. As an added bonus, one can optimize their YouTube videos and move their rankings up in YouTube search result pages just like in Google search results.


Youtube Seo Tips You Never Known

Many marketers have talked about YouTube SEO so I will start with the most elusive concepts first and then I will cover the frequently talked about tips as well.

1. Closed Captions

While watching YouTube videos you would have noticed a button ‘CC’ in the bottom right corner. CC stands for closed captions. YouTube is becoming global now and videos created in India are being watched and shared by people in US; videos from Europe are reaching people in Sri Lanka and so on. Captions not only enable more people to consume your video but YouTube also crawls the content in the captions! This has been proved by many experiments where we include a unique text string inside the captions file and when that string is searched on Google or YouTube the video will come up!


Youtube Seo Tips You Never Known
Earlier it used to be a complicated process to add CC to a video – one would need to specify the start and end time of each line and it would take hours. But recently YouTube introduced a speech recognition technology/feature which automatically detects the start and end of each line spoken and matches it to the video’s audio. So all you need to do is upload the script of the video and the captions will appear exactly in sync with the video. It is amazing how YouTube does this – but it is also the reason they are the No.1 in this market.
So a video on a topic with CC should definitely outrank the video on the same topic with no CC provided other SEO factors have also been taken care of.

2. Adding the Script in the Description

If you are creating the script for the speech in video, then adding the same script in the description of the video shouldn’t take much time. Google indexes this as well.

3. Naming the Video File with Keywords

If you are uploading a video about the ‘Health Benefits of Organic Foods’ then the file name of the video should be something like organic-food-benefits.avi or something similar. MOV0234.AVI is not going to be meaningful. The viewer of the video does not look at this but YouTube gives a relevancy credit to the file name because if your file name is named with your keyword then there is a better chance that your video is about what it says.

4. Create a More Engaging Video

This probably sounds straight forward and simple and you may even be tempted to skip this paragrapgh – BUT WAIT. I am about to say something which will blow you away.
YouTube gives relevancy credits to videos where people watch it for a longer time. This is not just a theory but has been tested by us. We uploaded two videos with almost the same SEO factors built in but the only change was the perception by the real human visitor. One video was engaging and the other video was not engaging to the real humans. 6 months later the more engaging video was ranking much better than the other video. So yes, YouTube gives credit to videos which are more engaging because it is a good way to measure the quality of the video.
For the purposes of guarding my niche from competition, I cannot reveal the videos I tested – so if you have a hard time trusting me, you can ignore this fact at your own risk.

5. Authoritative YouTube Channel

If you are posting a video on a fresh YouTube channel it is not going to have as much SEO power as the same video uploaded on a channel with has a lot of other good videos on the same topic. This is similar to website SEO – Posting an article in a fresh blog vs. posting an article in a high PR established blog makes a difference between heaven and hell.
Not only the video would get better rankings, but it will grow faster when the subscribers of that YouTube channel like, comment and share that video.
So always try to have established youtube channels for each of your niche and avoid posting videos on fresh channels. Also avoid posting irrelevant videos in the channels – it may dilute the SEO power of all the other videos on that channel.

6. Posting HD Videos Instead of SD

It is astonishing how many marketers do not even mention about uploading HD videos. Again this has been tested by us in several occasions. HD videos out-rank standard definition videos every time.
You may think that YouTube may not prefer HD videos because it costs them a lot of storage space and bandwidth – but they have more resources that you can imagine. The reason why they limit the length of the videos is not because of lack of storage or bandwidth but to prevent people from uploading copyrighted videos. This has been confirmed by YouTube itself.
It makes sense that a HD video should be better than a standard video. If someone is investing the energy and resources in creating a HD video then the content could be equally good.
So try to upload 1080P videos whenever possible and if you are doing screen cast or presentation videos – 720P should do the job.
Some of the other commonly talked about SEO methods are
  • Having a relevant headline with proper keywords
  • Putting your link in the description above other content with http://
  • Including tags from other videos which rank well for the keywords that you are targeting
  • Giving a call to action at the end of the video for liking your video and/or subscribing to your channel.
Hope you found my insights useful. Please leave you comments.
This article is written by Deepak Raj who blogs at BikeAdvice.in . He is very interested in Video Marketing. His YouTube Channel (youtube.com/bikeadvice) has more than 3000 subscribers and nearly 3 million video views in total.

from DailyBlogTips

5 Twitter Tools for WordPress Blogs

Written By Unknown on Sunday, April 15, 2012 | 10:06 AM

Guest post by Ron Davis.

Have a wordpress blog and you wonder how you add some social tools on your site? Beside Facebook, Google Plus, you have to add a Twiiter tool. These tools can help you SEO your wordpress blog and get traffic and bring income to you!

Twitter is becoming popular day by day and it has no equal competitors till now, it has a huge user base from a common man to celebrities. So it is the best place to monitor the trending topics and engage with the users.

Although the blue bird has its own share and wordpress plugin, there are many plugins to integrate with your WordPress blog which may help increase pleasure over the sharing of your readers, commentators and Twitter followers. I selected five tools (that stand out) that cannot save your articles to tweet!
  1. Tweet Meme
  2. TweetMeme plugin allows through the integration of a button, your readers to tweet your articles, if they like their Twitter profile. Once attached to your Twitter account, the plugin provides the title of your article followed a link shortcut. TweetMeme also has a site that ranks tweets based on their popularity (via the comments associated with it) and provides statistics, where you can follow in detail the evolution of your articles.
  3. Twit This
  4. Variant of Tweet meme, Twit this is also popular with many bloggers. This button turns out to be a great way to increase readership of your blog, since clicking is published!
  5. Twitter Tools
  6. Twitter Tools integrates your Twitter account to your WordPress blog. With the plugin, you can automatically publish your articles on Twitter, but also show your daily or weekly collection of tweets and publish them automatically as an article on your blog. In addition, you can show your latest tweets to your twitter account in the sidebar through the widget provided.
  7. Tweet Backs
  8. Tweetbacks important tweets in your blog about one of your articles (which linked) by making them appear in the “comments”. You can view the comments with others (those written directly from your blog) or display them separately. So when someone tweets with one of your articles with their URL will be automatically included in the comments section of your blog.
  9. Twitter Feed
  10. Twitterfeed will allow you to quickly and easily publish your blog articles to twitter from your RSS feeds. It also works to post on Facebook and you can also choose to tweet items from your favorite blog and track statistics. Sometimes you need to repeat the tweets several time for that you can schedule tweets at regular intervals in twitter feed.
I hope these 5 Twitter plugins is more than enough for your blog. Integration will make your blog more interactive and more attractive to other Twitter users, may cause more comments from users of Twitter and you might as well see an increase in the number of followers on Twitter and your blog readers.

Take title friendly with Google SEO

Written By Unknown on Monday, March 26, 2012 | 1:14 AM

Post subject every time you put out is what the post is displayed in the tag [title] [/title] and this is content that the Google bot extremely seriously. Placing the post title justanother word also changes your ability to blogspot users find through search engines.


Nothing is easy at all, not sure what the title Vnblogspot place was right, but onlygradually train themselves. And here is what Vnblogspot want to share to you later find out about the title of Google SEO standards.

A. Less length of 60 characters

If you notice the title in the search results, make sure you'll notice, the optimal length forthe article title should be less than 60 characters. 

2. EASY TO UNDERSTAND THE CONTENTS TITLE

Please write to the user, do not write for Bot. Your title will be given priority over if the user click a time is read out immediately, remember right. Use easy to understand words, if a Vietnamese blog, then use pure Vietnamese words, do not use slang or foreign languages ​​and mixed in (except those from the majors).

You will click on the title if a blog post "Blogspot has many quality services to you", while a blog post "Blogspot has many good services for you."

3. TITLE TO RELATED CONTENT ARTICLES

Do not take bait title you read, they will leave immediately and may never click on the search results of your blogspot address anymore. Simply because they feel cheated because the headlines nothing to do with the article content, and they will be angry because you did they take time.

And of course, do not write headlines like: "Untitled" or "Page 1" ...

4. IF, TITLE SHOULD WRITE IN QUESTION FORM

Why write the subject line or more questions? Simple, you read up a search, then they themselves are carrying a question, a question something, they should be able to type in the search for content such as "how to create blogspot", "how to insert code on blogspot ". etc.. is very high.

So if your title is in the form of questions, then when users search their questions immediately, they will click on your title because it is similar to the feeling and that their questions. However, this should not abuse the partitions.

5. "Cramming" APPROPRIATE BY KEYWORD

Writing long-winded title and insert it into a series of keywords to search for what users also hit his blog is a mistake to think of the new research on SEO for headlines.

Let's just put on the title key words related to the article content, of course, if the article content that coincides with the main keywords of your blogspot is pursuing the better.For example the title of this article, I've put into it two keywords that you want to build and pursue in the future is: "blogspot" and "SEO" 

Source: VnBlogspot

Traffic Generation Tips For Your Blog

Written By Unknown on Sunday, March 25, 2012 | 9:33 PM

There are the 30 Traffic Generation Tips which you should to know:
Keep track of blogs and leave comments on them. A good way to keep the conversation going is to install a MyBlogLog widget and visit the blog of people visiting your site.

Nothing creates long-term traffic more than value. Consider writing posts with resources or explaining how things work. Useful things get linked to and they get onto del.icio.us, which is far better long-term than a digg front page.
Inform search engines and aggregators like Technorati (using the ping functionality) when your blog is updated, this should ensure maximum traffic coming from those sources. (check the List of Ping Services)
4. Kyle
Simplify. Pay attention to complex issues in your field of work. It may be a big long publication that is hard to wade through or a concept that is hard to grasp. Reference it and make a shorter “for dummies” version with your own lessons learned and relevant tips. When doing this, I have been surprised to find that the simplified post will appear before the more complex version in search results. Perhaps this is why it results in increased traffic; people looking for more help or clarification on the subject will land on your blog.
Try to be polemic. I write obsessively about all-things political from the left-wing perspective in the form of humorous, sarcastic one-liners.
6. Daniel
A simple tip that will probably boost your page views: install a translator plugin. I decided to use a paid plugin for this, but if I am not wrong there are some free ones as well. The translation is not very good, as you can imagine, but it helps to attract readers that are not fluent in English.
7. Rory
Submit articles to blog carnivals (http://blogcarnival.com) that are related to your niche. Your article almost always gets posted, and it must generate a handful of visitors, at least.

Newsgroups. I always see a spike when I post a review to a newsgroup.

Create a new design for your website. Not only will it be more attractive to your regular readers, but you can submit it to some CSS gallery showcase sites that feature great designs. This will give you exposure on those sites while generating a lot of traffic and backlinks from those types of sites.
Participate in conversations on related blogs. Start conversations on your own blog. Don’t just post about a story and leave it at that, engage your audience, ask questions and call to action.
11. Guido
Comment on blogs, write useful content and make good friends on forums.
You must be active to generate traffic. I post comments on other blogs that are related to mine, and I post my site link in my signature at the forums. Spread the word about your blog and it will certainly attract readers.
Just browse around MyBlogLog.com and you will surely get visitors to your blog. Also try to join as many communities as possible that are related to your topic.
A great tip for generating traffic is off-line by including your url in all your off-line liturature from business cards, letterheads, pamphlets, adverts through in-store signage if applicable. I even have our website on my vehicle.
Read lots of other blogs. Leave trackbacks. Make sure your blog is optimized for search engines. Leverage social bookmarking sites like digg (both for new ideas and for traffic).
16. Jester
Leave comments on other blogs. If you’re already reading them, it takes just a couple of seconds to leave a message agreeing or disagreeing with the author, you get to leave a link to your site, and you will almost ALWAYS get traffic from your comments.
Post 3-5 times a day. Use ping services like pingomatic or set up wordpress to ping some of the ping services. Engage your readers. Put up polls, ask them questions, give them quizes, free tools, etc. Make them want to come back and tell their friends about you.
18. Engtech
Community. It’s one word but it is the most important one when it comes to blogging. The only “blog metric” that makes sense is the vibrant community of readers it has. Building a community around your blog will bring you increased traffic, but how do you start? The boilerplate response to building traffic is always “SEO, social networking sites, and commenting on blogs” but it can be simplified to “be part of a community”. The easiest way to seed your blog is with an already existing community. But the only way to do that is to be part of the community yourself.
19. Chris
Squidoo Lenses are a good way to generate traffic. By using a lense, you can generate your own custom “community” of webpages, including some of the more popular pages in your “neighborhood.” Including your own webpage in such a list is a good way of generating traffic.
20. Splork
I’ve had good success writing articles and submitting them to EzineArticles. Articles that have been written from well-researched keyword phrases and accepted by EzineArticles tend to rank very high in Google for that search term. Placing anchor text in the footer of those articles so the reader can visit my relevant website has always increased my site traffic.
I came upon some unexpected traffic when my blog popped up on some css design portals like www.cssmania.com and www.webcreme.com. If you can put some time into the concept behind and design for your blog, I’d recommend submitting your site to a design portal not only for
additional traffic but to build an additional community around your site.
22. Kat
I’ve recently gotten involved with several “MySpace-like” community sites that focus on my target audience. I share my thoughts in their forums, post intros to my real blog on their system blog and I’ve even created a group for my specific niche. It’s been very, very successful for me.
Well, obviously everyone knows that social bookmarking sites like Digg, del.icio.us, etc. bring lots of traffic. But I’m now submitting some of my articles to blogg-buzz.com (a digg like site for bloggers), and I always get not a bad traffic from there.
Participate in Yahoo Answers and LinkedIn Answers where you can demonstrate your expertise, get associated with relevant keywords and put your URL out there.
Be the first to write a post about the ‘Top Ten Blogs’ in your niche. The post will rank highly in any general search for blogs in your niche and other bloggers in your niche write about the post and link to it.
26. Nick
Participating in forums is a great way to get loyal readers. Either link baiting people in your signature or posting great advice and tips will give you high quality traffic, which will result in return visitors.
A simple trick I’ve used to increase traffic to my blog is participate in group writing projects. In fact, that’s what I’m doing right now.
Don’t forget your archives. I just posted a roundup of all interviews I did over the past seven months. One of them generated a new link and a big traffic spike from a group of users that look like they will be loyal readers now.
29. KWiz
Write something controversial. I don’t think it’s good to write something controversial just for the purpose of getting traffic necessarily (especially if it’s only for that purpose and you’re being disingenuous), but it works.
Find the best blogs on your niche and contact the authors. Introduce yourself and send a link of your blog. This might help them to discover your blog, read it and possibly link to it.

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